Costa Blanca boutique IFA firm wins industry top award

A welcome shake-up in the world of expat financial advice has seen a boutique IFA company on Spain’s Costa Blanca winning a top industry award.

The financial advisory company Chorus Financial, based in Javea from just two years ago, has won the coveted award for its hard-hitting campaign to educate the British expat community about financial matters in the popular expatriate destination. The award’s panel of judges, drawn from Europe’s list of top independent financial experts, has praised the company for its ethics and passion. Chorus not only won the Excellence in Marketing Award sponsored by International Advisor, but was also shortlisted with two other companies in the category of Overall Best Adviser Firm in Europe.

Speaking for Chorus, senior partner Tracy Storer told the press the firm’s recognition in such a positive manner is a testament to two years of hard work and dedication as well as a mission to shine a critical spotlight on the manner in which certain other companies within the sector are operating. Chorus believes, she said, that better education within the expat community about financial matters can be a spur for the improvement of the industry as a whole.

Thousands of British expats are able to read Chorus’s regular column in the Euro Weekly News, giving them the inside story on what to avoid when selecting a personal financial advisor as well as how to tell the good from the bad and the downright ugly by asking pertinent questions and noting the answers given. Chorus’s managing partner Sam Kelly thanked the Euro Weekly News for its support and coverage of what is an essential service for expats in Spain, saying the firm’s campaign was initiated to better educate expats in the region who are considering taking financial advice.

According to Sam, the advice needed couldn’t possibly have been compacted into a single advertisement or tweet, with the admittedly old-fashioned print media a platform crucial for the dissemination of clear, vital and unhurried information on such an important subject. He hopes Chorus’s success as a small firm winning a prestigious award will send a clear message to the industry as a whole. It’s simple, he said, as ‘doing the right thing for your clients and running an ethical business can truly make a difference’.